You see, running for President of the United States is a significant sacrifice. Only by the grace of God -- and with unwavering help from my wonderful supporters like you -- have we reached this point -- on the verge of capturing the Republican nomination.Cruz indulges in describing the hardships of the campaign; lost sleep, no free time, etc. Eventually he gets to the point:
And while I'm on the verge of victory, I need to share something with you.
The sacrifices for our campaign are steep, but I'm proud to be making them on your behalf …
So, today I'm asking you to make an important sacrifice with me, [first name of this persona].Is the theme sacrificial lambs? Cruz seems to be appealing to the idea of sacrifice to please God. You can be sure that Cruz supporters hear the dog whistles.
Will you join me by making a special, sacrificial gift to my campaign in the next 24 hours?